In ChatGPT, Gemini, Perplexity and Google’s AI Overviews. Measurable, prompt by prompt.
Prefer to start on your own? Free AI Visibility Blueprint (in German)
Exclusive: only one company per industry and region
Client results
Marketplace · Motorcycles
#1 in Google’s AI Overview, a newcomer ahead of AutoScout24
Before, AI Overview for “motorrad verkaufen beste plattform” did not name Motowert; now it names Motowert.
How Motowert got into the answer
Finance · Trading education
#1 in Google’s AI Overview, plus organic from #12 to #1
Before, AI Overview for “beste trading ausbildung” did not name trading.de; now it names trading.de.
How trading.de got into the answer
Financial advice · Women
Top pick in Google and Perplexity for financial advice for women
Before, AI Overview for “Was ist die beste Finanzberatung für Frauen” did not name investforwomen; now it names investforwomen.
How investforwomen got into the answer
#1 in Google’s AI Overview for “beste CV Website” (best CV website), ahead of Canva
+48% visibility in Google’s AI Overview, within the first quarter
AI Overview for “Beste IT-Betreuung” (best IT support), next to the industry giants
#3 in Google’s AI Overview for “gebrauchte bücher verkaufen beste anbieter” (best place to sell used books)
AI Overview top recommendation, plus features in travel magazines
AI Mode cites the article for “betriebsausflug münchen” (company outing Munich)
AI Overview for “Bester Kreditvergleich Schweiz” (best loan comparison Switzerland)How people search today
1.2 billion
people use ChatGPT every week
2.5 billion
people use Google’s AI Overviews every month
22 %
of internet users research brands with AI tools
58 %
fewer clicks on the top result with an AI Overview
across 300,000 keywords
Services
Want to rank on Google too? See SEO
We find out what your customers ask AI and who it names today.
Why it matters
Only when you know the questions can you see where AI recommends your competitors instead.
What we actually do
Your website becomes open to AI crawlers and easy for them to read.
Why it matters
If an AI crawler can’t read it, AI can’t cite it.
What we actually do
Clear answers with evidence that AI can quote directly.
Why it matters
AI cites the pages that answer a question briefly, clearly and with evidence.
What we actually do
The same facts about your company everywhere, so AI knows who you are.
Why it matters
Conflicting details make AI unsure, and then it names someone else.
What we actually do
Articles and recommendations in media, comparisons and portals that AI trusts.
Why it matters
AI recommends whoever others recommend. Mentions in reputable sources outweigh any self-promotion.
What we actually do
Every lever, one strategy.
Philip Mettmann, your contact
Method
Weeks 1–2
Where AI names you today, and where it doesn’t.
AI visibility check
Weeks 3–4
The prompts that bring you customers come first.
12-month roadmap
From week 5
Our own team handles content, tech and mentions.
Weekly sprints
Every month
Retested every month. We scale what works.
Your dashboard login with live data
Your roadmap starts with a conversation.
Your team
30+ in-house specialists at Trustfactory in Mannheim, Germany. Everyone working on your project is part of our team.
Your contact
Learn
Testimonials
Recommended in Google’s AI Overview
“Professional, transparent collaboration between equals.”
Florian Weis, Smartworx#1 organic + Google AI Overview
“Fast implementation and great results.”
Andre Witzel, trading.de#1 for “orthopädische Einlagen”
“Traffic and SEO numbers improved significantly. Transparency and communication are first-class.”
Frank Hepper, DIE Fußexperten+3,200% organic traffic
“Their clear focus on link building and off-page optimization is why I saw Trustfactory as the experts.”
Samuel Obermeier, Stromzentrum714,000 visitors / month
“Today we are at 714,000 visitors a month, four times where we started.”
Sven Häwel, homeandsmart20,100 visitors / month
“Only good experiences, from communication to implementation.”
Lenart Shijaku, Lichtwunder2× organic traffic
“The team does very good work, is there when I have questions, and is reliable.”
Alisa Polishchuk, FilterzentraleQuotes translated from German.
FAQ
What businesses ask us most about visibility in ChatGPT, Gemini and other AI tools.
Philip Mettmann VP of Customer Success
Your question isn’t here? Ask Philip in a free strategy session. He replies within one business day.
GEO is optimizing your brand for the answers of AI systems such as ChatGPT, Gemini, Perplexity and Google’s AI Overviews. Classic SEO works on positions in the list of results; GEO works on getting AI to name your brand in its answer and link to you as a source. That takes a website AI crawlers can read, citable content, consistent facts about your brand, and mentions in sources the models trust.
SEO gets you ahead in organic search: on Google, Maps and YouTube. GEO gets you into the answer an AI gives above or instead of the list of results. The two overlap heavily, because AI systems mostly draw on pages that are also strong organically. That’s why we build both together. You’ll find more on our SEO page.
Yes. AI systems draw their answers from their training data and, for searches with web access, live from the web. Both can be influenced: with citable content, with a presence in the sources models prefer, with clean markup, and with mentions in trusted media. We track which prompts your brand appears for and close the gaps one by one.
We regularly run a fixed set of prompts from your revenue topics through ChatGPT, Gemini, Perplexity and Google, and record whether and how your brand is named compared with your competitors. That gives you your share of mentions (share of voice), which you see every month in your reporting.
It depends on the system. Answers with web search, such as Google’s AI Overviews or Perplexity, draw on current pages, so new content can show up shortly after it’s published. What a model says from its training data only changes with new model versions. In our projects, the first measurable changes often show within the first quarter; Vetura, for example, gained 48% visibility in Google’s AI Overviews.
Yes, if your customers research before they buy. AI answers now sit at the top of many Google searches, and ChatGPT, Gemini and Perplexity add to that. Brands that become established sources early have a head start, and the work also pays off in classic search. GEO doesn’t replace SEO; it adds to it.
No. Only the AI providers decide what their systems answer, and the answers vary by prompt, user and time. We guarantee careful work on everything that influences a mention, and we make every change measurable for you.
It depends on your starting point and your competition. Instead of a standard package, we put your budget where it works fastest for you. We usually run GEO together with SEO, because the same foundation carries both channels, which is more efficient than two separate projects. We assess the investment individually in a free strategy session.
No. Trustfactory works with only one company per industry and region. If we take you on as a client, we lock out your direct competitors in the same market, so our know-how benefits only you. Before every engagement we check whether your industry and region are still available.
Philip Mettmann VP of Customer Success
Your question isn’t here? Ask Philip in a free strategy session. He replies within one business day.
In a free strategy session you’ll see where ChatGPT, Gemini and Google’s AI name you today, where your competitors stand, and what GEO can do for you. Philip replies within one business day. No obligation.
Exclusivity guarantee: we work with only one company per industry and region.
Philip Mettmann Your contact
Nikita Yatsun Managing Director Germany
