Case study mgbtechnik: Forty times the visitors from search.
mgbtechnik makes stainless steel railing kits, each one made to measure. This is how the shop got found on Google when people search for balcony or stair railings.
- Services
E-commerce · Metalwork
Organic visitors per month: 250 (Before), 10,000 (After). Simplified curve.
Starting point
A solid product, no visibility.
mgbtechnik only at #18
250visitors a month at the start
- Hard to findMade-to-measure railings, but barely a trace on Google.
- No authorityNo backlinks and no press.
- On-page errorsStructure and internal linking needed work, and the content was thin.
What we did
Authority, technical SEO and content, from the ground up.
- SEOConsulting and topic clusters for “Balkongeländer”, “Treppengeländer” and every metalwork topic.
- Digital PRMore than 50 media publications as a foundation of authority.
- Technical SEOOn-page errors fixed, structure and internal linking improved.
- ContentGuides on railing regulations, dimensions and materials.
Result
High up on Google for balcony and stair railings.
- 10,000visitors a month
- #2for “Balkongeländer” (balcony railings)
- #5for “Treppengeländer” (stair railings)
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