Case study Guhr Steuerberatung: Ten times the revenue in twelve months.
Karsten Guhr’s firm advises freelancers and businesses in Berlin. This is how it started winning clients through Google.
- Services
Tax advisory · Berlin
Karsten GuhrTax advisor
Revenue per month: €10k (Start), €100k (12 months later). Simplified curve.
Starting point
A well-run firm that hardly anyone found online.
Guhr Steuerberatung not in the results
€10,000monthly revenue at the start
- A website without inquiriesNo clear offer, no reason to get in touch.
- Invisible on GoogleNeither in the organic results nor in ads.
- A crowded marketBerlin is one of Germany’s densest markets for tax advisors.
What we did
All four levers, working together.
- WebsiteA new website with a clear offer, built to turn visitors into clients.
- Google AdsCampaigns on the tax topics people search for when they need help now.
- Digital PRMedia coverage as a trust signal and the foundation of a local reputation.
- SEOOrganic visibility for local searches around tax advice in Berlin.
Result
What was measurable after twelve months.
- €100,000revenue a month
- 266inquiries a monthabout 9 inquiries a day
- 9,000visitors a monthabout 300 a day, 1 dot = 10 visitors
What happened next
Today: €300k in monthly revenue.
Late 2021
A one-person firm
Karsten Guhr works alone, with around €10k in monthly revenue.
2022
Website and Google Ads
A new website, Google Ads first for fast new clients, plus a Google Business Profile and PR.
€100k monthly revenue after twelve months
From 2023
SEO and more channels
A blog and local pages for Berlin’s districts, ads on LinkedIn and Meta too, sales run through a CRM.
Today
A firm with 30+ employees
Around 900 leads a month from Google, LinkedIn and Meta Ads.
€300k monthly revenue
