Case study ANEES: Moved without losing ground, then a record month.
ANEES sells roof tents and awnings as a family business with personal advice. The new Shopify store kept its visibility on Google, and then came its best month yet.
- Services
E-commerce · Roof tents
€152,000in revenue in 30 days, up from a best of €80,000 a month in the old shop
Starting point
A shop that had hit its limits.
Status at the start
- Shop systemWooCommerceat its limits
- Revenuebest month up to €80,000baseline
- Googleold shop visibleto be kept
- URLsold product and category pagesat risk in the move
up to €80,000revenue in the old shop’s best month
- An old shop at its limitThe WooCommerce shop had reached its limits.
- Visibility at stakePeople found the old shop on Google, and the move must not cost that.
- Every URL countsWithout redirects, old pages and their rankings lead nowhere.
What we did
A new Shopify store, every URL brought along.
- New storeMoved from WooCommerce to Shopify, with the new store built phone first.
- Product pagesRebuilt, with reviews and variants at a glance.
- A move without lossesEvery old URL planned and redirected, so the visibility on Google stays.
Result
Visibility kept, revenue at a record.
- €152,000in revenue in 30 days, a recordabout €5,000 a day, 1 dot = €1,000
- Keptvisibility on Google through the move
- Shopifyinstead of WooCommerce, built phone first
